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How Portfolio Management Services Help Investors Reduce Risk?

Published
6 min read

In Portfolio Management Services, a fund manager builds a client’s portfolio of stocks or other financial assets based upon the risk profile and return objectives of investors. He actively manages the portfolio and adopts risk management practices targeted at creating higher excess returns over the benchmark index, also called Alpha, and simultaneously protecting the wealth of the client and reducing risk.

Risk practices to reduce risk:

1. Efficient Diversification:

The portfolio is diversified across stocks, ETFs, or mutual funds depending upon the PMS strategy chosen. Through diversifying the portfolio, portfolio risk usually reduces if various stocks with different standard deviations have low correlation with each other.

2. Active Monitoring:

The PMS fund manager actively monitors the portfolio and adopts stringent risk management practices. Example: active weights of different constituent stocks over the benchmark and rebalancing the weights and constituent stocks of the portfolio in different market conditions helps a portfolio manager to reduce portfolio risk.

3. High conviction and disciplined investment with Position sizing limits (single-stock and sector caps)

A PMS manager works on high conviction and research-driven strategies, and disciplined Financial investment helps to achieve higher returns and protect downside risk. Extensive research drives the portfolio manager's higher conviction, helping the portfolio manager avoid making constant changes to the portfolio during periods of higher market volatility. For example, Bharat Electronics Ltd. is one of the portfolio stocks in a PMS, and the fund manager has very high conviction that the stock will return 3% to 5% over the next month. He has a favourable view of long term fundamentals, earnings quality low valuation (P/E ratio), and strong growth prospects which helps him to develop a strong conviction and focus on fundamental resilience, and not merely near-term price targets. Hence, even if the markets turn highly volatile, he holds the stock and the outcome is more likely to go in his favour.

At the same time, investors’ confidence is built if the PMS manager sticks to strict disciple based investment, portfolio level stock exposure limit and follows stringent criteria of stock selection, holding levels, and entry and exit timing with pre-defined risk limit rule. Example: If a stock declines by 10% in value during a market correction phase, its holding level is reduced from 10% to 5% if the pre-defined stock drawdown limit of a maximum 10% is set by the portfolio manager.

4. Liquidity risk management:

Liquidity risk management means that the portfolio manager can enter and exit from securities or scale down their positions without materially impacting prices, especially during market stress.

  • A PMS manager tries to avoid excessive exposure to illiquid or thinly traded stocks.

  • Risk measures like setting maximum position sizes based on average daily traded value (ADTV) help to control downside risk, especially in highly volatile and uncertain market conditions.

  • The PMS manager aims to align portfolio liquidity with the redemption requirements of the clients.

How it reduces risk

  • Prevents forced selling at steep discounts during market corrections

  • Reduces execution risk when rebalancing or exiting positions

  • Ensures the timely availability of funds when clients require liquidity

Justification

During periods of market stress, liquidity dries up faster than prices fall. Even fundamentally strong stocks can suffer sharp drawdowns if exits are crowded. By maintaining adequate liquidity, a PMS manager protects the investor from permanent capital impairment caused by distress selling, not just price volatility.

5. Cash allocation during extreme volatility:

Portfolio allocation in a Portfolio Management Services also includes maintaining adequate and required cash levels. It provides opportunities to optimise the position sizing; increase the position size or buy fundamentally good stock available at a low valuation, which can happen due to a correction in the market or price appreciation in the stock has not kept pace with the earnings growth trajectory. It also includes increasing the cash levels by selling stocks and reducing equity exposure in case of overheated markets, when the markets have rallied to exorbitantly high levels and a correction is highly likely to occur. In addition, sound cash allocation systems help to do better sector rotation in the portfolio because of sectoral news and better portfolio reallocation amongst different companies within a sector during extreme market volatility.

Moreover, it limits portfolio downside during sharp market drawdowns, reduces portfolio volatility and drawdown severity and provides flexibility and a wider set of options to invest at better risk-reward levels.

Justification

Holding cash acts as a volatility buffer. While cash may lower short-term returns, it materially improves risk-adjusted returns by controlling drawdowns. Empirical evidence shows that avoiding large losses matters more than capturing every upside, as losses require disproportionately higher returns to recover.

6. Drawdown Control vs Benchmark

What does it mean in PMS?

Drawdown control focuses on limiting peak-to-trough losses relative to the benchmark index, not just beating it over a full cycle.

A PMS manager:

  • Monitors maximum drawdown, downside capture, and volatility

  • Adjusts exposure when portfolio risk exceeds acceptable thresholds

  • Aims to fall less than the benchmark during market corrections

How it reduces risk

  • Preserves capital during adverse market phases

  • Improves long-term compounding by avoiding deep losses

  • Enhances investor staying power, reducing panic-driven exits

Justification

From a behavioural and mathematical perspective:

  • A 20% loss needs a 25% gain to recover

  • A 40% loss needs a 67% gain to recover

By controlling drawdowns relative to the benchmark, Portfolio Management Services managers protect investors from path-dependent risk, where poor sequencing of returns can permanently damage long-term wealth.

7. Dynamic Beta Management

What it means in PMS

Dynamic beta management involves actively adjusting the portfolio’s market sensitivity (beta) in response to:

  • Market valuations

  • Volatility regimes

  • Macro and liquidity conditions

  • Downside risk signals

Instead of maintaining a static beta (e.g., always ~1), a PMS manager allows portfolio beta to vary over time within a predefined range.

How it reduces portfolio risk

  1. Limits downside during market corrections
    When market risk rises, reducing portfolio beta lowers exposure to broad market declines, helping the portfolio fall less than the benchmark.

  2. Controls volatility and drawdowns
    Since portfolio volatility is directly linked to beta, managing beta dynamically keeps volatility within acceptable limits.

  3. Mitigates Panic-Driven Reactive Risk Reduction During Market Stress

By proactively lowering beta during risk-off phases, the PMS reduces the chance of panic-driven exits when markets are already stressed.

  1. Improves risk-adjusted returns across cycles
    Lower drawdowns enhance long-term compounding, even if short-term upside is occasionally sacrificed.

How PMS managers implement Dynamic Beta

A PMS manager may adjust beta through:

  • Increasing or reducing cash allocation

  • Shifting between high-beta and low-beta stocks

  • Sector rotation (defensives vs cyclicals)

  • Using index derivatives or ETFs to fine-tune exposure

Example:

Assume:

  • Nifty expected beta = 1.0

  • PMS portfolio normal beta range = 0.6 to 1.1

Risk-off phase (high volatility, stretched valuations):

  • Portfolio beta reduced to 0.65

  • Market falls 20%

  • Portfolio expected fall ≈ 13%

  • Capital preserved, drawdown controlled

Risk-on phase (valuations attractive, volatility normalises):

  • Portfolio beta increased to 1.05

  • Market rises 15%

  • Portfolio captures upside efficiently

Justification

Market risk is time-varying, not constant.
Static beta exposure exposes investors to maximum downside at the worst possible time.

Dynamic beta management recognises that:

  • Risk premia expand and contract across cycles

  • Volatility spikes often precede deeper drawdowns

  • Protecting capital during stress matters more than full participation in every rally

By adapting market exposure to prevailing conditions, PMS portfolios become more resilient, smoother, and behaviourally sustainable.

Why this works especially well for PMS investors

  • Portfolio Management Services allows discretion and flexibility, unlike fully invested funds

  • Investors care about capital preservation and drawdown control

  • Enables differentiated outcomes versus passive benchmarks

The portfolio actively adjusts its market exposure in response to changing market conditions, helping limit downside risk during volatile phases while participating in upside when risk-reward improves.